|
|
|
.gif)
Joan Holman, The Internet Marketing Wizard, is a nationally-recognized Internet expert and protege of legendary marketing genius Jay Abraham. Joan, who is based in Minneapolis, Minnesota, provides Internet consulting, marketing, Web design and business development services. She is also the creator and producer of the award-winning PBS television program The Legacy of AchievementTM with Dennis Kimbro featuring the lives and lessons of high achievers.
|
Products and Services 8 Tips for Using The Internet for Business Success Examples of Successful Web Sites Sample of Client Web Sites Web Design & Development, Web Site Re-Design. I don't just develop a Web site for you, I help you use the Internet to achieve your overall business goals! Kisses from Me GMHC Kirchenbauer Financial Management Housing Resource Center Sister Rosalind Massage Schools Preferred Speakers(re-design) Range Systems Audio Research ViatiCare Financial Services goodperformance.com janiespeaks.com Idelle Schranck, Edina Realty irishlinksgolf.com TESTIMONIALS "Your handouts alone were worth the price of the conference. I am finding them very helpful in planning my website launch." Gail Ravnitzky, Gift Ideas Online, Inc., Alexandria, Virginia "I recently attended Joan's workshop at the E-Ventures conference in Washington, DC and was thoroughly impressed by the breadth and depth of her presentation. Joan really understands the ins and outs of the Internet, and brings a refreshing combination of technical and marketing expertise to the table. I highly recommend Joan and her workshops to anyone that is serious about utilizing the Internet to support their business. I know that I will be calling her when I put my site up!" Lisa A.K. Kirchenbauer, CFP President Kirchenbauer Financial Management & Consulting Financial Planner (Washington, D.C.) and columnist for womenCONNECT.com Visit Joan Holman's NEW Web site Fortunity.com, The Place for Fortune and Opportunity on the Internet. Share your stories about good things that are happening for you by using the Internet. |
Get A Niche for Business Success For success, GET A NICHE. This is especially important if you want to do business on the Internet. There are now over 4 billion pages on the World Wide Web! Think about how you are going to stand out from the crowd. For success, find a narrow niche market and then find or create products and services for that market. Example --- car enthusiasts--- a very strong niche market. Corey Rudl makes lots of money with the products he created for this market - check out his Car Secrets Web site.Just remember that Corey was not an overnight success. He worked really hard and had many failures with his various Web sites. He learned by trial and error, and now he grosses over $5 million with his Web sites. The Web is perfect for narrow niche markets since it now reaches over 200 million people globally and this is going to continue to grow. It is estimated that there will be 1 billion with online access by the year 2005. "Eliminating the competition (without bloodshed), distinguishing your business from everyone else's, and getting the right customers clamoring for your product or service in any economy are the most basic requirements for business success today," states Dr. Lynda Falkenstein, author of the book Nichecraft. I highly recommend this book for anyone, whether they work for someone else or have their own company. Dr. Falkenstein says that it is crucial to determine who you are and who you are not and that you do not try to be all things to all people. Crafting and refining a good niche is an ongoing process, and because change is inevitable, re-niching is also part of the process. PLEASE NOTE: As a marketing consultant, I can help you develop your "unique selling proposition" and your niche. A USP is vital to your business success. A business must position itself properly to take advantage of marketing niches. Your USP is what sets you apart from other competitors. Some companies position themselves as having the largest selection or the lowest price, or the highest quality. Some companies many emphasize more expertise, more assistance, great personalized service. Some may emphasize great follow-up or customer service. A USP and a niche are especially important in the Age of the Internet. With millions of web sites offering so many choices, you must think carefully about how you will compete. In defining your niche, (which is broader that a USP), you need to know who your target audience is, who your target audience is not, your specific style or approach, and what is special about your approach. Joan Holman has over 18 years of experience in marketing and communications and has been specializing in the Internet for several years. She was one of the first people in the world to have her own domain name and web site (www.holman.com). She is dedicated to helping create business success through the use of the Internet. Internet Consulting, Internet Marketing Strategies, Web Site Analysis, Web Site Design/Development, Speaking and Seminars to Help You Use the Internet for Business Success! Home / About Joan Holman / Consulting / Marketing / Web Design
Joan Holman Productions |