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Post-Pandemic Fleet Management

Holman Marketing
March 17, 2022

post pandemic fleet management

Investing in new vehicles during an economic slowdown saves a manufacturing fleet $525,000.

You know the old saying: You’ve got to spend money to make money.

But when expenses are tight, committing to that practice can be tough, especially when it comes to major capital expenditures. Skipping an order cycle in times of economic uncertainty can feel like a weight off your shoulders today, but leaving aged vehicles in service past their replacement point can leave you with operating cost headaches tomorrow.

Customer Challenge

A North American manufacturing fleet with 5,000 cars, SUVs, vans and trucks was struggling with the financial uncertainties and production delays surrounding COVID-19. Looking to control short-term costs, the fleet team considered cancelling their spring ordering cycle and continuing to run their older vehicles for another year.

While this decision would provide some much-needed financial relief, it also meant 550 aged vehicles would remain in service far longer than originally anticipated. Before moving ahead, the fleet manager consulted with the Holman team to confirm that canceling orders was the best move for their company.

Delivered Solution

After projecting the next 12 months of operating expenses for the 550 older vehicles through data modeling, that dollar amount was compared against the anticipated cost to operate new vehicles during the same time period.

While the company’s monthly lease payments wouldn’t change much over the 12 months, the operating cost delta was staggering. Keeping the current vehicles in service for one additional year would cost an additional $525,000 in maintenance expenses above the cost to operate the new vehicles for the same 12 month period.

Business Results:

The choice was clear. The company moved forward with their orders to best position themselves for future success by adhering to their cycling parameters despite market conditions. Now they can focus on their recovery plans and better days to come, instead of grappling with long-term repercussions of short-term decisions.

  • $525,000 Maintenance expenses avoided in just 12 months.
  • Fleet ROI Positive bottom line value of cycling strategy.

What is the Future of Fleet Management?

It’s impossible to predict every aspect of what’s to come, but there are ways to change your fleet’s future. As you’re navigating your fleet’s recovery, take advantage of available tools and resources to help you through the process.


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