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Eric Attias Joins Holman as Canadian Vice President of Sales

Eric Attias Joins Holman as Canadian Vice President of Sales
Photo of Eric Attias

Holman Marketing
March 22nd, 2023

Attias brings extensive leadership experience to the organization’s Canadian Fleet & Mobility division and is poised to ensure customers continue to maximize their fleet investment through holistic solutions

MOUNT LAUREL, NJ (March 22, 2023) – Holman, a global automotive services organization, today announced that Eric Attias has joined the company as Vice President of Sales for the organization’s Canadian Fleet and Mobility division. In his new role, Attias is tasked with sustaining Holman’s continued growth in the Canadian market and throughout North America. Attias will also provide strategic oversight for a team of Canadian sales managers who are responsible for aligning the company’s holistic fleet management solutions with the specific needs of each customer to optimize efficiency and minimize total cost of ownership throughout the entire vehicle lifecycle – buy, drive, service, and sell.

“Eric’s extensive leadership experience and operational fleet expertise combined with his profound understanding of the Canadian market will be invaluable to our clients and our entire organization. We’re certainly excited to welcome him to Holman,” said Craig Pierce, Senior Vice President, Fleet & Mobility Sales, Holman. “Fleet operators continue to experience unprecedented disruptions and face new, evolving challenges that often transcend fleet. Eric and his team will leverage Holman’s unrivaled automotive competencies to help customers navigate these challenges and maximize the potential of their fleet as a strategic business asset.”

Attias joins Holman from Toromont Cat, one of the largest Caterpillar dealers in the world, where he most recently served as Head of Underground Mining Operations. In this role, Attias led a team whose primary mandate was to support a large, rapidly growing fleet of underground mining equipment at major mining sites across Eastern Canada. Prior to his time with Toromont Cat, Attias held several senior leadership roles in sales, business development, strategic planning, and product development with Petro-Canada.

“Holman is revered across the industry for fostering a workplace culture that truly puts its people, its customers, and its communities above all else. I’m thrilled to have the opportunity to help further this longstanding reputation and support our customers throughout Canada with innovative fleet management services,” said Attias. “Our Canadian sales team is comprised of a group of extremely talented and knowledgeable professionals. I’m looking forward to collaborating with this team to continue to provide best in class fleet management solutions along with an outstanding customer experience as we strive to exceed their expectations each and every day.”

Attias holds an MBA from Toronto’s Schulich School of Business and is fluent in English, French, and Spanish. Attias will be based in Holman’s Canadian headquarters in Mississauga, Ontario. To learn more about Holman’s unique range of automotive services including holistic fleet management solutions, please visit

About Holman
Holman is a global automotive leader that serves both commercial and consumer clients The Holman Way by always doing the right thing for our people, our customers, and the community since 1924. The Holman story began nearly a century ago as a single Ford dealership in New Jersey. Today, Holman, headquartered in Mount Laurel, New Jersey, is one of the largest family-owned automotive service organizations in North America with more than 6,500 employees across North America, the UK, and Germany.

Holman delivers a unique range of automotive-centric services including industry-leading fleet management and leasing; vehicle fabrication and upfitting; component manufacturing and productivity solutions; powertrain distribution and logistics services; commercial and personal insurance and risk management; and retail automotive sales as one of the largest privately owned dealership groups in the United States. Guided by its deeply rooted core values and principles, Holman is continuously Driving What’s Right. For additional information, please visit and connect with Holman on LinkedIn,
Instagram, and Facebook.


Press Contact for Holman:
Michael Cianfrone
(856) 840-9863
[email protected]