What is a cookie?
A cookie is a small file, downloaded on to a device when the user accesses certain websites. Cookies are then sent back to the originating website on each subsequent visit. Cookies are useful because they allow a website to recognise a user’s device, they also can facilitate and help to make interactions between users and websites, mobile apps and online platforms faster and easier as well as provide useful reporting information.
Use of ‘cookies’
Cookies set by this website are called “first party cookies” Cookies set by parties others in this website are called “third party Cookies” (these are set by a server located outside of the domain of this site). We use first and third party cookies for several reasons as stated in the categories below:
(1) Strictly necessary
These cookies are essential in order to enable you to move around the website and use its features, such as accessing secure areas of the website, they do not store personal information. They are set in a response to an action by you such as your setting your privacy preferences or filling in a form. These cookies are necessary for the website to function and cannot be switched off in our systems. You can set your browser to block or alert you about these cookies but this will mean that some parts of the site will not work
(2) Performance
These cookies collect information about how visitors use a website, for instance which pages visitors go to most often and if they get error messages from web pages. These cookies don’t collect information that identifies a visitor. All information these cookies collect is aggregated and therefore anonymous. It is only used to improve how a website works
(3) Functionality
These cookies allow the website to remember choices you make such as your username, language or the region you are in and provide enhanced, more personal features. For instance, a website may be able to provide you with local weather reports or traffic news by storing, in a cookie, the region in which you are currently located. These cookies can also be used to remember changes you have made to text size, fonts and other parts of web pages you can customize. They may also be used to provide services you have asked for such as watching a video or commenting on a blog. The information these cookies collect may be anonymized and they cannot track your browsing activity on other websites.
(4) Targeted advertising and analytics
We have engaged some third party service providers to help us track and analyse individual usage and provide statistics from interactions with this site, this enables us to monitor the traffic patterns of users from one page within our website to another, to assist us in improving the site performance and to measure the success of marketing campaigns as well as ensuring we deliver relevant materials about goods and services that are of potential interest to you. These third party service providers may also serve cookies on your device in accordance with their cookie policies which can be accessed below.
https://documents.marketo.com/legal/cookies/
https://support.mouseflow.com/support/solutions/articles/44001550895-what-is-your- cookie-policy
https://outgrow.co/cookies-privacy-policy/
The above third party service providers are based outside of the EU, if you do not wish for these cookies to be set, do not accept on the cookie banner shown and/or adjust your browser settings. In accordance with the EU Cookie Directive, we provide information about how we use these cookies. Where possible, we also provide the means to control whether these cookies are stored. Ironically the mechanism used to control cookie usage has to use a cookie to remember your preference.